The public speaking industry has experienced significant shifts in recent years, particularly due to the impact of the COVID-19 pandemic. According to statistics from 2021, the average public speaker typically has around 9-12 years of experience, with most earning between $50,000 to $75,000 annually. In 2021, the average number of paid speaking engagements ranged from 10 to 15, with about 65% of speakers charging less than $5,000 per gig, while a smaller percentage earned between $10,000 and $20,000 per event .
In terms of the landscape in the U.K., public speakers cover a variety of topics, ranging from social issues and climate change to health and history, showcasing the diversity and demand in the market .
The current supply and demand dynamics in the industry show that while there is a growing demand for skilled speakers, many speakers are investing more in building their teams and focusing on multiple revenue streams, such as workshops, digital products, and content marketing .
Keynote Speaker Hub’s founder envisions an evolving role for public speakers, suggesting a shift towards supporting companies struggling with workforce retention, leadership training, and diversity-sensitive engagement. This approach would help address issues of media influence and misinformation, which often lead to misconceptions and biases. The emphasis on creating a deeper understanding beyond mere differences can significantly transform how speakers connect with their audience.
In conclusion, professional public speakers need to diversify their skill sets and adapt to these changing dynamics to remain competitive and impactful in this evolving industry.